At Dreamland Bedding we respect your privacy. This policy explains how we collect, use and protect your personal information when you interact with us, including on our website and in our B2B relationships.
1. Who we are
Dreamland Bedding is a New Zealand owned business supplying bedroom products to retailers and trade partners. Our website is primarily a catalogue and information site, but visitors can contact us and businesses can apply to become stockists.
2. What information we collect
We collect personal information only where it is reasonably necessary for our business, including:
• Contact details – such as your name, email address, phone number and (where relevant) postal address or business name, when you contact us or complete a form.
• Business details – for stockist/trade applications: business name, address, website, years in trade, number of outlets, estimated purchase volume and similar information.
• Transaction information – for B2B customers: orders, invoices, delivery addresses and related records.
• Warranty / support data – if we assist with a warranty or service issue, we may collect details such as product name, purchase date, retailer, photos and descriptions of the issue.
• Website usage data – IP address, device type, browser type, pages viewed and time spent on the site, collected via analytics tools and cookies.
We do not knowingly collect sensitive personal information, and we do not collect payment card details via this website.
3. How we use your information
We use personal information for purposes such as:
• Responding to enquiries you send via our contact forms, email or phone.
• Assessing and administering stockist or trade applications.
• Processing and delivering wholesale orders, and managing B2B accounts.
• Handling warranty and product support requests.
• Operating, maintaining and improving our website and user experience (using aggregated analytics).
• Sending you service messages (for example, updates about an order or important changes to our terms).
• Sending optional marketing communications if you have explicitly opted in. You can opt out at any time.
• Meeting our legal obligations and protecting our legal rights.
We will not use your personal information for purposes that are materially different from these without your consent, unless required by law.
4. Disclosure of personal information
We may disclose personal information:
• To our service providers – for example, website hosting, IT support, email platforms, couriers and freight partners, where they need the information to provide services to us.
• To retailers – with your consent, where it helps resolve your enquiry (for example, connecting you with a local stockist).
• Within Dreamland – to staff who need the information to perform their roles.
• Where required or authorised by law, such as to comply with a legal request or protect the rights, property or safety of any person.
• In connection with a business transaction (such as a merger or sale of assets), where personal information may be transferred subject to continued protection.
We do not sell your personal information to third parties or share it with others for their independent marketing purposes.
5. Cookies and analytics
Our website may use cookies and similar technologies to help it function correctly and to understand how visitors use it. Cookies may:
• Remember basic preferences (for example, region or language).
• Support website security and performance.
• Enable anonymised usage statistics via tools such as Google Analytics.
You can control or disable cookies using your browser settings, though some features of the site may not work as intended. For information about how Google Analytics collects and processes data, please refer to Google’s own documentation.
6. Data security and storage
We take reasonable steps to protect the personal information we hold from misuse, interference and loss, and from unauthorised access, modification or disclosure. Measures include secure systems, access controls and staff awareness.
However, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security of your data. You can help by using up to date security on your own devices and being cautious about the information you provide online.
Personal information is stored in New Zealand and/or in reputable cloud services which may use servers located in other countries. Regardless of location, we require that our service providers protect your information to standards consistent with New Zealand privacy law.
We keep personal information only for as long as it is needed for the purposes for which it was collected, or as required by law. When information is no longer needed, we will take reasonable steps to delete or anonymise it.
7. Your rights
Subject to certain exceptions under New Zealand law, you have the right to:
• Request access to the personal information we hold about you.
• Request correction of any personal information that you believe is inaccurate or incomplete.
• Withdraw consent to marketing communications at any time.
• Raise a concern or complaint about how we handle your information.
To exercise these rights, please contact us using the details in section 8 below. We may need to verify your identity before fulfilling some requests.
8. Contacting us about privacy
If you have any questions or concerns about this Privacy Policy or how we handle your personal information, please contact:
Privacy Officer
Dreamland Bedding Ltd
17 Greenmount Drive
East Tāmaki, Auckland 2013, New Zealand
Email: support@dreamlandbedding.com (or use our main contact email/form)
We will acknowledge your enquiry and respond within a reasonable time. If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner in New Zealand.
9. Changes to this policy
We may update this Privacy Policy from time to time. The current version will always be available on our website with the “Last updated” date. We encourage you to review it periodically.
By using our website or otherwise providing personal information to us, you acknowledge that you have read and understood this Privacy Policy.
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